Saturday 20 October 2012

Attend : Maison Louis Vuitton Launch

Louis Vuitton : Men's made to order shoe service launch

On Thursday night, I attended the launch party of Louis Vuitton's made to order shoe service.

Exclusively available at the London flagship store, 'Maison Louis Vuitton' on New Bond Street, this bespoke shoe service offers up an incredible 3,000 variations of personalized shoes - ensuring every detail from shape, to leather, to finishing can be chosen by the customer.


 The newly unveiled bespoke shoe room also allowed customers to complete their look, with a belt made to order in the exact same finish as the chosen shoe.


 The Maison laid on an incredible night, with displays from Louis Vuitton's own artisans. A highlight was meeting one of only two craftsmen who individually hand stitch Louis Vuitton's soles using the traditional Goodyear, Norwegian and Blake methods.


 Another artisan showed how individual coats of colour are applied layer upon layer to the leather, creating that rich, deep colour and sheen.

 Of course, being Louis Vuitton, the Dom Perignon champagne was free flowing. The accessories area was turned into a fully stocked bar mixing classic cocktails.
 Martinis were served by a suave bartender from Baroque at The Playboy Club, perfectly shaken and finished with a twist of lemon.


 I also managed to get my hands on the new Electric Ankle boot in calf, a black shiny, buckle and lace up boot that I've been lusting after for a while now - I'm really looking forward to wearing these...

 Other highlights included shoe shiners from Burlington Arcade who were on hand to polish up guests shoes, expert packers were available to demonstrate how to pack the perfect trunk. A true night of pampering for all guests, including the dogs. (I didn't manage to get a photograph of the pearl necklace wearing Pug!)

Maison Louis Vuitton
17-20 New Bond Street
London
W1S 2RB

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